It is no longer radical to say that employee engagement leads to better performance. Numerous pieces of research have established a link between the two: organisations and management experts around the world dedicate significant resources to increasing employee engagement levels.
We believe strongly that employee engagement is simply not enough. Leaders must create a work environment where employees are not just engaged, but are actually passionate about the organisation and the job they do.
Research into this very subject, has established that a large majority of employees are passionate overall - either about the organisation and/or the job. But of these employees, only roughly half are passionate about the organization. This gap – the passion deficit – underlines the hidden emotional disconnect among otherwise engaged employees.
The passion deficit highlights how even top performers can feel disconnected from their employer and may look for other options.
Leaders who want to retain their top talent should take a look at our Research Desk report on this topic:
Bridging the Employee Passion Deficit: Why people are passionate about their work, but not their employer - and what you can do about it